The DT 770 PRO 80 Ω was their first good headphone in 2020. After years of pricier models (LCD-X, DT 1990, HD 660S2, Meze) they went back to it and found it sounded better than most of them; not perfect, and closed-back isn't their preference, but very close in raw sound for $200.
“Just the other day I went back to my first headphone and it immediately sounded better than 90% of all the expensive trash I’d been testing for years. Is it a perfect headphone? Definitely not.”